JACK OF ALL TRADES
My Practice | Publication | Packaging | Print | Layout | Curation
OutcomeProcessWe all know the famous phrase — but few know its ending. The full quote has come to deeply resonate with my generalist practice, re-framing what is often seen as a weakness into a hidden strength.
Jack of All Trades became a way to explore the value of generalism — the versatility, curiosity, and endless ability to adapt — in a world where hyperspecialization is seen as the benchmark for success.
Rather than producing a traditional report, I created an interactive deck of cards that invites you, the reader, to shuffle, re-order, and engage with the report in a way that mirrors the adapting nature of a generalist. Just as my own process adjusts to each client, context, or challenge, the format of this piece allows the format to shift to the needs or interest of the reader.